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Mining for Gold: How to Gather Great Testimonials
Word of mouth advertising has stood the test of time and has proven to be a very effective form of promotion, because of the credibility associated with a personal testimonial. The definition of a testimonial is: something given or done as an expression of esteem, admiration, or gratitude. In today’s economic climate, prospects are much …
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Laughter Increases Productivity? Surely You Jest.
Have you ever walked through your office while everyone is hard at work and found the atmosphere a little stifling? Everyone may be hard at work, but the layer of stress in the air is so heavy you can cut it with a knife. Deadlines, budgets, and projects – oh my! Sometimes I long for …
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